The benefits that your company can obtain from calculating and recording its carbon footprint are many and well known. In our blog we have already spoken of its origins And of How to reduce it by contracting certified green energy and in this publication we will detail its advantages.
1. Improvements in information management
In many cases, the most laborious task of calculating the carbon footprint is the collection of data. It is common for the organization that is faced with the calculation of its footprint or some of its products for the first time, does not have a systematic collection of information or is focused solely on company accounting. Thus, for example, some companies are very clear about how much the energy supply has cost them, but they do not know how consumption has been distributed throughout the year or which facilities have the greatest savings opportunities.
2. Managing risks and reducing costs
Information allows us to anticipate and predict, for example, how a rise in energy costs may affect us. In addition, thanks to the calculation of the carbon footprint, we will be able to estimate the savings generated by the self-consumption of renewable energies or the electrification of our fleet of vehicles and thus be able to assess the appropriateness of the investment. Naturally, opportunities will arise to improve efficiency (and generate savings) regardless of whether it is a product or a service.
“Thanks to the calculation of the carbon footprint, we will be able to estimate the savings generated by the self-consumption of renewable energy or the electrification of our fleet of vehicles”
3. Reputation improvements
Improving the image before clients, the Public Administration and society in general thanks to independent reports. In the era of social networks, it is important to meet the expectations of our stakeholders - consumers, NGOs, local communities, companies in the sector and even their own employees -
4. Differentiation
Do you need to differentiate yourself from your gray competition? Green is your color. El international consumer study 2020 demonstrates sustained support for carbon labeling of products and that two-thirds of consumers consider it a good idea.
In a global market, it's vital to highlight the added value of your product. Given the growing sensitivity of consumers to “made in Spain” or eco-labels, a market opportunity opens up for many Spanish SMEs. To cite a specific example, in the following image we can see how the Riojan brand Chiruca The achievement of the full carbon footprint seal (calculation, reduction and compensation) stands out.

5. Commitment
None of this makes sense if it is not part of a real strategy to combat climate change. Companies that carry out greenwashing are often reported and obtain counterproductive results.

At Ideas MedioAmbiental we collaborate in the calculation and recording of the carbon footprint of Letur Stonemason, which has been making organic dairy products for 30 years; from the cutlery “made in Albacete”Arches; from the pants brand “made in Spain”Captain Denim Or the reputed Rafael Pla Dental Clinic. For us, it is a pleasure to help companies with values such as those in these examples continue to make progress in the energy transition and in the mitigation of climate change.
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